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Brand it better

for the artist who knows

               there's more work to be done

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oh hey

I'm Sara Falaro:

Performer, Artistic Branding Coach, mental health advocate, the newest New Yorker - and your very biggest hype human. 

I have a BFA in Theatre from Cornish College of the Arts, and 3 years of experience as a Talent Manager for Social Media Influencers.

I'm dedicated to guiding the creative community to the next level of their journey through the magic of social media. We all have waaaay more power than we realize, and I'm here to prove it.

Let's get to work.


"Knowing that Sara is always there to ask how I can bring myself [online] in a really truthful, kind, open way has just revolutionized how I think about myself in social media. And that makes all the difference." 

- Beatrice Owens, @busylittlebea

Join me on a 90-day journey to your best-branded self. 


Perks include:

  • Bi-weekly 20-30-minute strategy calls

  • Permanent access to the online resource library, including when the content is updated and built upon

  • Personalized Instagram assistance & advisement

  • Community access to entire Sara Falaro cohort, consisting of other artistic entrepreneurs.

  • Ongoing feedback on all branding-related materials, including captions, emails, websites, etc.

  • The ultimate hype human, standing in your corner.

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*Flexible payment plans available.

Brand itBetter

Does this sound like you?

  1. Feeling stuck in your creative career?

  2. Desperate to level up as an artist, but have no idea how? What's missing?

  3. Super unclear about how to use your Instagram as an artistic networking tool?

  4. Overwhelmed every time you go to post - freaked out you won't do it "right?"

  5. Just using your social media to send memes and spill tea with your friends?


In Brand It Better, we dive deep into the magic of marketing your creativity on social media. I teach you how to organize your platform, connect with your future clients, and nail the first impression - so your Insta can do the heavy legwork of introducing you, and you can seal the deal in the DMs.

Over the course of the 12-weeks, we hash out what you're struggling with & get you back on track, so you can be the powerhouse creator you're ready to be.


Time to level up.


client testimonials

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